Document pack

Photography Pricing Guide and Package Sheet

Work out the number first. Then send the pretty version.

3
documents
3
Word files
7
pages

$14 one-time

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Cover of Photography Pricing Guide and Package Sheet, document pack

The contents

What is inside

Most photographers price by looking at what other photographers charge. That tells you what the market looks like. It does not tell you whether your business survives at that number.

  1. Pricing Worksheet — start here, not with the client guide. What the year has to produce, your real costs, how many sessions you can genuinely shoot, and the floor that comes out of those three. Most pricing goes wrong at one line: hours per session. A session is the inquiry, the planning, the travel, the shoot, the culling, the editing, the delivery and the follow-up. The worksheet counts all of it.
  2. Client Pricing Guide — the document you send. Three packages side by side, an add-ons menu, and the terms that prevent the awkward conversations later: travel, weather, rescheduling, the retainer, payment methods.
  3. Price Increase Letter — for when the worksheet says you are too cheap. The email that tells past clients before they find out from your website, including what to say if someone pushes back.

Specification

Format3 Word (.docx) + 3 PDF
Documents3, plus a set-up guide
Pages7 in total
Opens inWord · Google Docs · LibreOffice
DeliveryInstant download
UpdatesFree corrections

Inside the download

Look before you pay

6 pictures taken from the file itself. Click any of them to open it full size.

Read this before you buy

It is a planning tool, not financial or tax advice. The tax line is a placeholder for your own rate — confirm anything tax-related with an accountant in your country. The numbers it produces are your own estimates from your own inputs, and the prices you set are your decision.

More on this shelf

The paperwork a photographer sends

Contracts, model releases, questionnaires, client emails, pricing sheets and shot lists. Real .docx you open and change line by line.

Instant downloadStraight after checkout
One paymentNothing renews, ever
Seven-day refundAny reason, keep the files
Counted, not estimatedEvery figure above came from the file

Photography Pricing Guide and Package Sheet, $14

Price the work before you present it. Checkout runs on Gumroad and the download is instant.

Photography Pricing Guide and Package Sheet $14 one-time
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